Independent designer — Product, Brand, Web

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Case study

Flamingo Records

A loud pink identity for a small label that releases quiet records.

A loud pink identity for a small label that releases quiet records.

Client

Flamingo Records

Year

2022

Role

Brand identity

Built with

—

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01 / Challenge

The label had great music and no visual system. Every sleeve looked like it came from a different label.

02 / Approach

We built a flexible sleeve grid, a pink that prints well on cheap card and a wordmark that works as a spine.

03 / Results

24

releases on the new system

1

pink, endless sleeves

Vinyl

sold out pressings

“People now recognise our records from across the shop.”

Nuno Vaz — Label founder

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